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To celebrate the opening of the new flagship G-Star Raw store in Cannes, the brand hosted a star-studded party with a night of performance, art, music and fashion. The glamorous bash was attended by new brand ambassadors, actor Caleb Landry Jones and British singer Anna Calvi and was followed by an after party at infamous pop-up club, Magic Garden meets Le Baron.

G-Star is known for its characteristic innovative style in the world of denim and the new store is a continuation of the brand’s global expansion, having recently opened flagship stores on Rodeo Drive in Beverly Hills, Causeway Bay in Hong Kong and Ginza in Tokyo.

X-Men: First Class actor Caleb Landry Jones will feature in the Autumn/Winter 2012 campaign, which was shot by photographer Anton Corbijn. The female face that features alongside Caleb will be revealed at the Bread and Butter tradeshow in Berlin on July 4th.


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