Former Miss Universe Ireland, Rozanna Purcell was on hand last week to officially launch new Irish fashion retail site, Miinto.ie at Lost Society in Dublin.
Miinto.ie launched with 36 Irish boutiques and over 200 brands to help promote and support Irish fashion boutiques. A new retailing concept in Ireland, Miinto.ie works with independent fashion retailers by giving them an online presence to compete against the UK web giants. The company handles everything from photographing products to marketing and customer service and provides consumers with easy access to their favourite boutiques, 24/7.
Popular Irish boutiques such as Indigo & Cloth, Sirona Boutique, Vanilla Boutique, Geraghtys, Willow Boutique, Michael Barrie and Diffney are just some of the independent retailers that have joined Miinto.ie.
Guests on the night enjoyed cocktails and canapés.
For social snaps from the launch, click on the gallery below.
Pics courtesy of Greg Dorney.